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News

29.04.2011

Promo video about services provided by Van Gelder Design studio

In spite that the video is short but it's very informative...

28.05.2010

3D design for a PassivPlusHuse - 3D exterior design and visualization

We have completed 3D design project for a PassivPlusHuse - passive house design and visualization...

16.04.2010

Website design and development for Ahava

We have launched a website for a cosmetic company Ahava...
11.02.2010

Corporate website for international property investment company Dom International ltd.

We have launched a website for international agency - Dom International ltd...


Web design by Van Gelder Design

In most cases you will read something like that:

"Van Gelder Design is a premiere web design and consulting company that can help you build a powerful online presence and that will achieve great results for your business or organization.

Van Gelder Design specializes in creating a plan to help you discover the winning solution for blogging, social media, and website development and then providing the tools to get it done with style and effectiveness.

Contact us today to start maximizing your website or to get more information on what we can do for you."

Blah-blah-blah. This is old. We would like to provide you with the most relevant information as far as "what is real web design", and here it comes.

What is Web Design?


Web design is used as a general term to describe any of the various tasks involved in creating a web page. More specifically, it refers to jobs focused on building the front-end of a web page.

The web consists of myriad pages, presenting information using different technologies and linked together with hyperlinks. There are two basic aspects to any web page found on the Internet. The first is a presentation that the user interacts with, usually visually, while the second is a back-end that includes information for non-human browsers.

The basic markup language used to tell a browser how to present information is called the HyperText Markup Language (HTML). A stricter version of HTML is also widely used, known as eXtensible HyperText Markup Language (XHTML). Using HTML or XHTML, a web designer is able to tell a browser how a web page should appear. In the last few years there has been a push towards separating the underlying structure of a web-page (using HTML) from the visual presentation of the site (using Cascading Style Sheets or CSS). This approach has a number of major benefits in both the short and long term, and is gathering popularity as time progresses.

From a technical standpoint, the act of web design can be quite difficult. Unlike more traditional print media, HTML has a number of variable factors. To begin with, not all browsers interpret HTML according to the standards created by the standard-setting body - the World Wide Web Consortium, also known as W3. This means that while one piece of web design will appear as the designer wishes it to in one browser, it may appear completely differently in another. There are numerous fixes and work-arounds to try to circumvent browser-specific bugs, but it is a tenuous business at best.

Another major limiting factor of web design is the plethora of formats a site might be viewed in. While graphic designers know exactly how large the piece of paper they are printing on will be, a web designer must account for different monitor sizes, different display settings, and even browsers for non-sighted surfers! Combined, these concerns often leave a web designer struggling to incorporate enough dynamism to make a web page attractive on a range of browser sizes, while creating a layout static enough to allow for the use of images and other necessarily fixed-size components.

In addition to (X)HTML and CSS, web designers often use a number of database driven languages to allow for more dynamism and interactivity on their websites. While useful with smaller sites, database driven languages become a virtual necessity on any site presenting huge amounts of data. Some of the most popular languages for 'dynamic' web design include ASP, PHP, and ColdFusion. Macromedia's Flash also allows for a different sort of web design and is very popular amongst many web designers.

The possibilities for web design are virtually limitless, although at one point they were quite constrained by the boundaries of the browser itself. With the advent and flexibility of Flash and other embedded technologies, these boundaries have been all but removed, allowing for a versatility and dynamism that challenges the imagination of anyone interested in web design.

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